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Whether you love it or hate it—and you are likely to fall into one of those two categories—purple is a color option that makes a statement.  Combining the calming qualities of blue and the energetic properties of red in varying proportions, purple rarely functions as a neutral tone.  Whether a light lavender-gray or a deep plum tone, purple makes an impact.

Despite the fact that it’s fairly rare in the natural world in comparison to other colors, purple (or violet) is the most powerful wavelength of the rainbow, just a few steps away from x-rays and gamma rays.  Purple is often associated with royalty and luxury, probably because the earliest dyes were primarily reserved for the garments of emperors.  This was due to the cost and complexity of extracting dye from thousands of shellfish for a single garment. Purple can also be associated with decadence and excess, however in many cultures it is a color of mourning. Continue reading →